About Us
Our Story
It all started with my father, Warren Griffin, Jr. — a man of discipline, passion, and flavor. He was many great things: a boxer, a black belt, and a chef in the United States Navy. But at home, he was known for two things above all else — cooking incredible food and filling the house with good music.
Growing up, my sisters, brothers, and I watched him do what he loved most: experimenting with recipes, mastering the grill, and sharing stories from his travels around the world. Those moments weren’t just about food — they were about culture, family, and connection.
What stayed with me most was BBQ.
The smell of smoke rolling over the meat.
The patience it took to get it right.
The way food brought everyone together.
BBQ wasn’t just cooking — it was an experience. A feeling. A way to slow down and enjoy family, laughter, and time together.
As I got older, I found myself drawn back to the grill and smoker, wanting to recreate those same moments. Standing over the fire reminded me of my father’s values — discipline, pride, and the importance of bringing people together. That passion turned into a lifestyle, and over time, a true pitmaster was born.
Sniffin Griffin’s BBQ is built on that foundation — bold, balanced flavors inspired by tradition, crafted for backyard grill masters, and made to turn every cookout into a celebration of family, flavor, and culture.
This isn’t just BBQ sauce and seasoning.
It’s a legacy — passed down, fired up, and shared.
— Warren G
Sauces & Rubs
Founded by “Hip Hop’s Pitmaster” Warren G, Sniffin Griffin’s BBQ Sauce and Seasoning Rub range are perfect for meat and seafood lovers as well as vegetarians.
Bringing his creations to cook outs and events across the USA, Warren and the Sniffin Griffin’s BBQ team take pride in working within communities and encouraging the power of food, family, friendship and community care.
When it comes to barbeque, it’s got to start with the perfect rub. Handcrafted by the Regulator himself here in the USA, our rubs will give your barbeque and unmatched flavor.
The rubs are grill ready and gluten free. Choose from two great flavor combinations, Original Poultry & Seafood BBQ Rub (22oz) and All Purpose Bite Through BBQ Rub (24oz).
With three unmistakable flavor combinations, our 355ml sauces are also gluten free, grill ready and made in the USA. Choose from Keepin’ It Original, Smokin’ Me Out and We Bring Heat.
Special combinations of our sauces and rubs are also available and each combo pack includes everything you need to start cooking.
Choose from the Sauce Lover’s Trio Pack with all three of our signature sauces, the Season’d Up! Rub Duo with both of our tasty rubs, or the Ultimate Pit Master’s XL Pack, containing all three sauces and both rubs.
Grab your sauces and rubs in our online shop and join the conversation! Don’t just take our word for it - follow Sniffin Griffin’s BBQ on the social media links below to see what BBQ lovers are already saying about our sauces and rubs! Mount Up!